Tuesday, December 16, 2014

When You're on Top Stay Humble, When You're Low Stay Hopeful

Unlike times of past where business was all about getting big, squeezing out profits no matter how much it hurt employees and fulfilling capitalistic self interest...we have never seen so many companies adopting social missions balancing profit with doing good by both company employees and clients/customers.

One example of this phenomenon is a company I recently bumped into called lokai (all lowercase). What intrigued me was the mission of their small company. The company is centered around a bracelet that has particular meaning in the story of lokai (as noted on their website):

Sometimes you’ve hit a low, Stay Hopeful.

A few years ago, Steven found himself in a moment of sadness, for his grandfather who had recently been diagnosed with Alzheimer’s. The black bead of the lokai bracelet holds mud from the Dead Sea to represent this moment, when he felt at his lowest point.

Sometimes you’re on top of the world, Stay Humble.

Yet at the same time, Steven was struck by a feeling of immense gratitude for where he was in life. The white bead of the lokai bracelet carries water from Mount Everest to represent this moment, when he felt like he was on top of the world.

Find Your Balance

Steven brought these two key elements together because life is full of cycles. The rest of the beads are clear, because we all have our own story of balance to tell.
Life is full of joy and sadness, and we can all relate to its highs and lows. I hope that lokai will remind you to stay balanced and centered along your journey.

-Steven Izen, Founder of lokai

Adding to all this positive and authentic goodness is 10% of proceeds are donated to charity!

Purchase your $18 lokai bracelet and let it be a reminder to stay hopeful, stay humble and always find your balance in authenticity along your journey.


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